'Win a Trip to Dallas' GLBT Sweepstakes Winner Announced
>> Aug 6, 2008
The Dallas Convention & Visitors Bureau (DCVB) announced the winner of its "Win a Trip to Dallas" sweepstakes. Yvette Roper of Jamaica, NY was selected to receive a vacation package to Dallas.
The promotion is part of a new integrated marketing communications campaign that targets the lesbian, gay, bisexual and transgender (LGBT) community. The campaign launched in April at a Dallas press tour that included members of the domestic and international gay press.
Ms. Roper will receive two roundtrip American Airlines tickets to Dallas and a two-day, three-night stay at the Crowne Plaza Hotel Dallas Market Center. In addition, Roper will receive two tickets to attend Gay Day at Six Flags Over Texas, compliments of the Dallas Voice. A gift basket will await the winner at the hotel, complete with goodies to make their Dallas visit memorable.
Ms. Roper and a guest will travel to Dallas in September and experience Dallas Pride firsthand. The city celebrates 25 years of Pride when the Alan Ross Texas Freedom Parade marches through the Oak Lawn neighborhood on September 21, 2008.
"This promotion is part of our 'Try Dallas on for Size' campaign," said Phillip Jones, president & CEO of the DCVB. "Dallas is a diverse and vibrant city, with more than $12 billion in development that adds additional dining, shopping, cultural and entertainment options every year. September weather is perfect for watching one of the largest pride parades in the nation, with participants that include city officials, community leaders and thousands of supporters. We look forward to showcasing our city's 'Live Large. Think Big' way of life."
For more information on Dallas Pride, or to discover more about how Dallas reaches out to the LGBT community, visit www.glbtdallas.com.
1 comments:
Congratulations Yvette! Glad you are coming to visit us!
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